Oppo’s 5x zoom camera is an ingenious prototype that actually works

oppo收購

oppo收購oppo’s 5x zoom camera is an ingenious prototype that actually works

oppo收購oppo’s 5x zoom camera is an ingenious prototype that actually works

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China’s biggest smartphone maker comes to MWC with some original thinking

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Vlad Savov / The Verge

I find it surreal to think that a company can be one of the top five smartphone vendors in the world while selling the overwhelming majority of its phones within just one country. But that’s
oppo收購oppo and that’s the grand scale of the Chinese mobile market. For Mobile World Congress 2017,
oppo收購oppo decided to announce not a new phone, but a new camera technology called 5X Dual Camera Zoom. I got to try it out at the show, and I must say it’s kind of awesome.

oppo收購oppo has taken the biggest challenge of smartphone cameras, which is their inability to provide optical zoom while keeping the device to a slim profile, and thought sideways about it. The new system has one traditional camera sensor and one that’s been pivoted 90 degrees so that it doesn’t face the back of the phone but looks to the side instead. Then there’s a series of lenses to focus the light onto that sensor, which arrives into the phone and is pointed at the sensor via a mirror, or prism. Basically, it works just like a periscope.


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5x Dual Camera Zoom

A periscope inside your phone isn’t as crazy an idea as it may sound

oppo收購oppo is making use of the width of the device to accommodate an optical zoom — real zoom, as
oppo收購opposed to digital cropping and enhancement — that would be impossible in a traditional mobile camera design. Not only that, both the prism and the lens array feature optical stabilization, which is to say they move around in minuscule steps in order to offset any camera shake. The prism can adjust its angle in increments of 0.0025 degrees, which is as impressive a precision number as you’re likely to hear at MWC. Stabilization is even more important when you’re using zoom on a camera, because in those circumstances even the smallest bits of vibration and shake can lead to blurry photos.


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oppo收購oppo showed its 5x zoom system was robust and reliable enough to take sharp handheld shots at its fullest extension, and my time testing the company’s prototypes on the MWC floor confirmed it. I’m not sure I’m psyched about the quality of the sensor or image processing within this system, but taking the new optics setup just by itself,
oppo收購oppo has a definite winner on its hands. It is legitimate optical 5x zoom with little in the way of physical compromise for the device. The dummy prototypes at
oppo收購oppo’s exhibition area were large, but the company says the 5x zoom system can be fitted into leaner and prettier devices.

The camera module requires only 5.7mm of height, so even slim 7mm smartphones should theoretically be able to accommodate it. It’s worth noting that while
oppo收購oppo’s only showing off prototypes for now, the technology itself is ready and we should probably expect to see it in at least one of the company’s phones before the year’s through.


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It will certainly add to an extremely competitive marketplace for Android cameraphones, what with LG and Huawei both upgrading their dual-camera systems at MWC (with the G6 and P10, respectively), Sony introducing the Xperia XZ Premium with intense 960fps slow motion, and Samsung set to launch its latest and greatest Galaxy S at the end of this month.

Alas, with
oppo收購oppo’s focus still firmly fixed on its native China, we might not all have access to the full breadth of choice, but it’s good to know technology like this exists.
oppo收購oppo is filing for more than 50 patents in relation to its periscope-style camera, but let’s be honest: if it works out well and people like it, the thing will be copied all over the world before the next Mobile World Congress rolls around.

Photography by Vlad Savov


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▲蘋果由於華為復甦等原因,在中國市場處境較為艱辛。(圖/路透)

記者陳俐穎/綜合報導

2023 年,全球智慧手機市場營收下跌 2% 目前低於 4100 億美元,出貨量下降至 4% 達到 11.7 億支手機。根據調查公司Counterpoint Research報告指出,全球智慧手機平均售價增長2%,首次來到350 美元。蘋果手機全球銷量市佔達到 50%,為全年最高。因高階推動趨勢,2023 年出貨的每4支智慧手機中就有1支零售價格超過 600 美元。但非高階市場則面臨兩位數的下跌,而高階智慧型手機出貨量在可折疊手機、GenAI 等功能推動下成長8%。

Counterpoint Research 研究總監 Jeff Fieldhack 指出, 蘋果首次在全年出貨量上超越三星成為最大廠商。雖然在美國表現最好,在印度、加勒比海和拉丁美洲 以及中東和非洲等新興市場,蘋果也獲得了兩位數的增長。但此增長抵消蘋果在中國遇到華為復蘇的挑戰。伴隨著平均售價 2% 增長,可以看到蘋果正處於營收超級循環,將拭目以待蘋果在農曆年時期加速銷量。

Counterpoint Research 分析師 Ivan Lam 在說明蘋果在中國市場的表現表示,新興市場復甦分擔了中國市場帶來的憂慮,但在中國仍然艱辛。雖然市場回溫,但面臨華為高階市場以及多家中國廠商蠶食對 iPhone 13 和 14 出貨量的競爭。期望蘋果在農曆年關鍵這幾週是否會在價格上採取激進措施,來刺激買氣。

三星長期以來作為出貨量最高的市場領頭羊,遭遇不少挫折,在高階市佔率減少。中階手機也面臨來自小米和 vivo 等中國廠商在印度等市場的激烈競爭。低階手機則受到傳音控股在中東和非洲以及東南亞市場的挑戰。

除了華為和 Honor 之外,其他中國廠商在 2023 年也遇到出貨量和營收同時下跌情況。在五大品牌中,vivo 由於在歐洲表現相對疲軟並在旗艦機發佈時期,營收和出貨量分別下降了 16% 和 12%。
oppo收購oppo 的營收和出貨量則下跌9%。好在
oppo收購oppo 集團內部 OnePlus 帶動,避免更大幅度的下降。
oppo收購oppo 已和 Nokia 簽署了 5G和其他無線通訊技術交叉授權協議讓在它很快返回歐洲市場。

預計整體全球智慧手機平均售價將繼續增長,高階機銷售讓大家更有利潤。而在需求方面,消費者也願意付更多錢來買較耐用的機款。華為在中國市場的復蘇也有助於平均售價的增長。

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